What is ads.txt?

The “Ads.txt” file carries information about different advertiser networks which are authorized by the website owner, and these advertisers or ad companies can show their ads on your website. The idea behind using ads.txt file is to avoid placement of fraud and false ad placements from unknown sources. Ads.txt file helps buyers in choosing authentic sellers and publishing authentic ads on their blog, website or any publishing medium.

Why Use a Custom ads.txt File?

It's a technological advancement tool that is protecting digital ad market by bad players who are working on arbitrage (buying low-quality slot and publishing on the premium content website). For example, a fraudulent entity can buy a low-value ad slot on a low-quality website and can post it on a premium content website like bbc.com. Such attempts make it more challenging for ad fraud scammers to sell counterfeit inventory. In this tutorial, we will describe you how to implement ads.txt file on your blog using Blogger.com.

How To Add ads.txt File in Blogger

Step 1: Sign in Blogger

The first thing that you need to do is to add ab ads.txt file in your blog is to sign in to your Blogger account. The sign in the process requires entering your Gmail account and password

Step 2: Select the blog

If you own more than one blog, then select the one where you want to add an ads.txt file as shown in the screenshot below:

Step 3: Search Preferences

In the third step, after selecting blog, you need to go to search preferences under settings as shown in the screenshot below:

Step 4: Select Monetisation

Now under monetization, you will find an option to enable custom ads.txt file for your blog. Just click edit and then select yes option to enable custom ads.txt content as shown in the screenshot below.

After enabling your ads.txt file, a text box will appear, copy the ads.txt settings from your third-party monetization platform and paste it into the text box to link your ad monetizer with blogger.

Once everything is done, click save changes. That's it your ads.txt file is now live on your blog. You can visit you ads.txt file by going to www.techpoison.com/ads.txt. Note: Do not forget to replace templateism.com with your domain name.

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